Since mobile advertising and m-commerce have benefitted from the introduction of 4G, Orange has taken a step forward in improving its services by launching its new 4G services in the city of Granada with an investment of four million euros to modernize the access network and transmission and specific investments in 4G technology.
The Orange 4G coverage covers the entire urban area: in the north, to the border with the municipality of Maracena and west and south to the two ring roads of the city (A-round 44 and South).
As indicated by Jean-Marc Vignolles, CEO of Orange, with the commercialization of new 4G services in Granada, Orange confirms its commitment on innovation and investment in the deployment of broadband infrastructure in Spain.
Orange launched its 4G services in Spain on 8 July. At present, the company has 4G coverage in Madrid, Barcelona, Valencia, Sevilla, Malaga, Murcia, Zaragoza, Bilbao, Alicante, Cordoba, Palma de Mallorca, Las Palmas de Gran Canaria, La Coruna, Valladolid, Vigo, Huelva, Cádiz and Granada. In 2014, the company will continue with the 4G deployment, in order to cover all Spanish cities.
To enable customers to get the most from their 4G services, Orange has announced the renewal and simplification of their supply contract rates for both the residential market and for freelancers and companies. The new portfolio of rates for “Animals” from Orange, including 4G rates from 16 USD per month, becomes simpler and adapts to new market needs.
Moreover, for this release, Orange features smartphones, tablets and other 4G devices from major manufacturers on the market such as HTC, Huawei, LG, Sony and Samsung. In a few months will be added new terminals, confirming the commitment of Orange for the democratization of smartphones with 4G technology.
Photo Credit: Seroujo